Moncler Genius, From London Fashion Week
London Fashion Week for fall 2023 was full of great surprises, topped by the Moncler Genius envelope-pushing collaborative event. Moncler took to London Fashion Week for the “Art of Genius,” event and created a must-see live show that brought together all of Moncler’s co-creators.
“When we launched Moncler Genius in 2018, our ambition was to create and share new energy with ever-new communities, while going beyond the conventions of the fashion sector and collaborating with extraordinary talents to create something new and unexpected,” Moncler CEO Remo Ruffini said in a statement.
“In London, we showed a vision that further expanded our universe of fashion collaboration to a platform of co-creation across different industries. We have seen the coming together of diverse sectors expressing themselves and creating a language that defines a new way to experience the brand: music, design, art, entertainment, sport, and fashion have brought their unique codes and their energy together shaping memorable moments for our communities. This is Genius.”
Art of Genius contributors included new partners like Louis Vuitton’s creative director Pharrell, JAY-Z’s Roc Nation, Salehe Bembury, Adidas Originals, Alicia Keys, and Mercedes-Benz, accompanied by longtime collaborator Rick Owens, Palm Angels, and fragment design.
#MONCLERGENIUS #MONCLERPHARRELLWILLIAMS #MonclerTrailgrip
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