Lewis Hamilton has been quite busy in 2024. Besides preparing for his move from Mercedes to Ferrari and serving as an executive producer on Brad Pitt’s new F1 movie, he has added fashion designer to his list of roles. Dior has named this Formula 1 star as its latest ambassador and guest designer, marking the launch of a new lifestyle collection.
Hamilton has collaborated with Dior’s creative director Kim Jones to design the fashion collection. He has expressed his excitement, noting that they share similar values and concepts for this creative endeavor. The new collection will focus on Hamilton’s African heritage, emphasizing natural materials, brilliant colors, and powerful energy. Designed for a winter lifestyle, the line features pattern-centric sweaters, snow jackets, accessories, and high-tech skiwear created in collaboration with the Japanese ski brand Descente. Lewis Hamilton’s guest-designed Dior lifestyle capsule will be available in stores and online from October 17, 2024. Dior & Lewis Hamilton.
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